CLIENT: CVENT
ROLE: Creative direction, design
EXECUTION: Agency, In-house design team
The theme for Cvent CONNECT 2018 was, “The Power of Live” which is about live experiences, making memories, inspiring moments, exceptional spaces, and the magic that brings it all together.
Animations helped deliver this concept on-site throughout several touch points including the main general session opening which is the second video here and was played on a 300′ wide projected screen.
I wanted a loop animation that could be used as bumpers in various interstitials and the goal was to have several conceptual designs represent the power of live within the LIVE word mark. I developed the vision for each animation (15 in total) and helped write the scripts.